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Romanian Imbecility: The Globalization of Public Relations - Fri., May 27, 2016

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The Globalization of Public Relations - Fri., May 27, 2016:

THE FASCISTS Are coming out of the woodwork, in Indian formation, in San Diego , the pro Trump camp:

Fri., May 27, 2016The Globalization of Public RelationsBy David Ritchey A few years ago, while I was a Fulbright Scholar in Bucharest, Romania, I called on many public relations agencies to visit with staff about communications in that country. One of my stock questions dealt with globalization.At one agency, the President of the company laughed at my question.

“There’s no such thing as globalization,” she said. “All PR is local.”

That’s not what I had expected; it isn’t what I had been taught and had lectured to students.

She continued: “PR must be local, because you’re dealing with people in a city or a village.  You must reach those people in their homes.”

Globalization has become a magic word, and ever since PR agencies have attempted to get up to speed with it. University professors spend a great deal of time lectur…

Biopic; Homage to Historian James W Wilkie; Biography

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Biopic; Homage to Historian James W Wilkie; Biography

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My AMPARO Article, and PPT: Search

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